When I use personalisation in the subject line, I like to use the person's first name.
subject:
Hello [FNAME], this is your offer!
Unfortunately, I don't always have the first name in the master data. If I use this subject line, then I have the following subject line for people without a first name.
Hello , [empty space] this is your offer!
How can I prevent this "gap" with empty space?
Thanks for help
subject:
Hello [FNAME], this is your offer!
Unfortunately, I don't always have the first name in the master data. If I use this subject line, then I have the following subject line for people without a first name.
Hello , [empty space] this is your offer!
How can I prevent this "gap" with empty space?
Thanks for help
Last edited: