Too many Emails going to Spam/ Junk need more going to the Inbox need help!

Spud22

New Member
Hello,
I was wondering if I could get some insight on what we could do to help get our emails landing in the inbox more rather than spam or junk. Also any help with a higher deliverability /open rate? We seem to be having a lot more emails going to junk/spam than we do going to the potential client's Inbox. Probably more than 60% of our emails go to spam or junk.

Even when we send out a few test emails to our own inbox ( outlook) they seem to go to junk. Would love to hear some suggestions on what we can do to help get our percentage of emails delivered to inboxes higher than it is now. Or are we just playing the numbers game, meaning we will always have a low deliverability rate while sending to Gmail, outlook, yahoo, based on how they are always changing how they read spam? Any advice would be greatly appreciated.

Thank you!!
 
Let me ask the forum this question. What are reasonable deliverability and open rates when sending out 1k cold emails?
 
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